Juraster Jewellery

Stepping into the world of fine jewellery, Jessica Cazdow-Collins is a name that sparkles with nearly four decades of expertise. With a career that began at the tender age of 18 on London’s prestigious Bond Street, Jessica has seen the jewellery industry from every angle, from glamorous West End days to gemmology classes at the Sir John Cass Institute by night. From being thrown in at the deep end, Jessica worked by day in the West End and learned about gems at night in the East End. She has loved jewellery from the very start. Her ambition to create her own brand simmered for years, fuelled by friends and clients who longed for her signature designs to be more widely available.

The Spark Behind Juraster

After thirty years in the heart of London’s jewellery scene, Jessica was ready for a change. She wanted to create jewellery that wasn’t just another echo in an endless parade of repetitive designs. Feeling line there are so many brands out there just copying each other, and it’s all so repetitive. For Jessica, it was all about positive impact, ensuring value at every stage, from the source to the wearer. Jessica wanted her jewellery to really mean something, to give value at both ends of the chain. That became her mission.

This drive led her to fairmined gold and silver.  Fairmined Gold and Silver is a certification that guarantees precious metals are sourced from empowered artisanal and small-scale mining communities that meet rigorous social, environmental, and labor standards. Established by the Alliance for Responsible Mining (ARM), the certification requires miners to operate transparently, protect workers’ rights, use environmentally responsible practices (including reduced mercury and cyanide use), and reinvest a portion of proceeds, the Fairmined Premium, directly back into their communities. For buyers, choosing Fairmined means the metal in their jewellery or products can be traced back to its source and supports fairer, more sustainable mining practices rather than the often exploitative and environmentally damaging conditions associated with conventional small-scale mining.

This was a choice that proved far more challenging than expected. Jessica hadn’t realised quite how hard it would be to do things differently. It took three years to find the right manufacturers for fairmined material, which was a real baptism of fire! But her determination never wavered.

The name ‘Juraster’ was born on the wild west coast of Scotland, during an unexpected stop at the Isle of Jura while sailing. The legendary Paps of Jura, Jessica felt a connection to the island’s magical, eternal beauty. “‘Jura’ for the island, and ‘Astra’ from the Greek for ‘stars’. That magical place captured everything she wanted her jewellery to be.