London Boutique Fashion Tradeshow
Scoop International Fashion tradeshow for premium and designer womenswear, jewellery, footwear, and accessories for small and medium-sized businesses. The fashion show was established in February 2011 by Founder and Managing Director, Karen Radley. Scoop International London show has gone from strength to strength and is one of the UK’s leading fashion trade shows.
The fashion show is held two times a year during January/February and then in July/August for 3 days. The fashion trade show works in line with the UK fashion buying seasons. Paving the way to showcase emerging and established fashion designers from the UK and international brands.
The event is held in the beautiful surroundings of the prestigious Saatchi Gallery. Footsteps away from Duke of York Square and the famous Kings Road, Chelsea in Central London. Set in a relaxed and friendly atmosphere for the UK and international fashion buyers and agents.
Scoop International allows returning and new buyers to freely explore and discover new fashion brands for their department stores and independent shops.
About Scoop Fashion Show
Scoop International Fashion is a great platform and prides itself on supporting young fashion designers, British and international. The fashion tradeshow enables new and emerging small businesses to take their first steps in getting a foothold in the UK fashion retail market. For UK fashion businesses, this is a great way to learn more about exhibiting at a tradeshow with local support.
With support from the Scoop Show London marketing team on hand guiding new fashion brands on how to set up, what to bring to the show and a built-in marketing package for support.
The tradeshow plays host to over 250 carefully curated fashion brands each season. With many famous fashion buyers, agents and distributors from the UK and around the world attending the London tradeshow. This includes world-class stores such as Harvey Nichols, Harrod, Fenwick, La Rinacente, and Bon Marche.
Working in partnership with Scoop International Fashion, Onwards and Up, fashion business and SEO consultant, introduced new international buyers to the UK fashion trade show. This was to market Scoop London to a wider range of fashion buyers. Also, to create new international sales and relationship building opportunities for exhibiting brands.
Through feedback from exhibiting Scoop brands, buyers and stores were selected to be invited to the show. Identifying key buyers, fashion stores and export markets that would be a great fit for the show.
It has been great working with Onwards and Up, on our international buyer’s fashion show programme. Her understanding of buyers and markets and how they do business has been invaluable. She has provided us with new insight and approaching suitable buyers on our behalf to bring to the show.
Having Onwards and Up as part of the team has enabled us to reach a wider number of international markets, stores, and retail models. This has provided the great brands at Scoop trade show new business opportunities.
Stephanie, Scoop International Marketing Manager
Together, a suitable list of department stores, fashion boutiques and overseas markets were drawn up. An international buyers package was created to support the fashion buyers with attending the Scoop. This included travel arrangements, networking events tailored schedule of 1-2-1 appointments with brands they had expressed interest in.
Onwards and Up successfully recruited international agents and buyers from leading department stores, multi-brand stores. The buyers represented over 15 different countries including Japan, Hong Kong, Italy, China, Austria, France and Qatar to name a few. Over the show period over 150 dedicated 1-2-1 meetings with fashion brands exhibiting.
Not Ready To Exhibit At A Trade Show?
Trade shows are not always the right route to market for all small businesses to take to grow sales. Check out our alternative Top 10 Ways To Raise Your Brand Profile On A Budget.
To discuss your business further, book a free business consultation with Onwards and Up and develop a step by a step action plan.
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